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Lance Yoder and Matt Dunn on SEO and Web Content Strategy
Time-length-icon 11m 28s
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Publish-date-icon March 7, 2013
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EPISODE DESCRIPTION

Matt Dunn and Lance Yoder are part of the team involved in the re-launch of Cerner.com. Share lessons they learned about content strategy, SEO and Google's content filters as they worked behind the scenes on this massive project. Every communicator will be able to apply principles from this presentation to the content they are creating and sharing.

Want to hear more? Join Matt and Lance at KC/IABC's Thursday, March 14, breakfast at Brio on The Plaza. Register now: http://tinyurl.com/bdyz3fa Learn more about us at www.kc.iabc.com.

Breakdown instrumental courtesy of Kevin MacLeod (incompetech.com)
Licensed under Creative Commons: By Attribution 3.0
http://creativecommons.org/licenses/by/3.0/

KC/IABC is the Kansas City chapter of the International Association of Business Communicators (IABC). KC/IABC, the 2012 International Chapter of the Year, provides professional development, networking and career opportunities for a wide variety of communications professionals. Our diverse membership represents the professions of public relations, corporation communications, marketing, design, videography, photography and more. Our members work in communications for large corporations, small businesses, ad agencies and non-profits. We’re also pleased to have a number of self-employed entrepreneurs in our ranks, as well as college students who are looking forward to a career in the field.

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